Business Literature

Have you had enough of the traditional business education? Yes, there are more sources of business information beyond monotone lectures and educational Text books. Sometimes the best way to learn about business is through other's experiences. Here are a few books published recently that may intrigue your learning beyond the classroom.

"Direct from Dell: Strategies that Revolutionized an Industry"

This is Michael Dell's, founder of Dell Computer, novel on how he developed one of America's leading corporations. In his book Dell described how he began building personalized PCs and turned it into an industry.

"Pour Your Heart into it: How Starbucks built a Company one cup at a time"

Did you know that Starbucks started as a small chain in Seattle. Learn how you can mold a small business venture into a Global Corporation. This is the story of Starbucks and the people that brewed unlimited possiblities.

"Ben and Jerry's Double Dip: Lead with your values and make money, too"

Everyone is familiar with the delicious creamy taste of Ben and Jerry's, everytime I walk past their store it is hard to ignore the smell of Fresh waffle cones being pumped out of the front doors. But learn How Ben and Jerry do business their way. Delever a quality product all while being environmentally and morally conscious. Ben and Jerry are a breathe of fresh air in the smog that looms over today's cut throat business ethics.

"Richard Branson Losing my Virginity: How I survived, Had fun and made a fortune Doing Business My Way"

Sir Richard Branson's biography describes his life and how he became one of the world's most intriguing business owners. He is one of the most interesting people in today's business world and his biography is nothing short of that. Learn how he built and Empire.

To purchase these books please visit: Amazon.com


Justin Dennis